INSIGHTS | By: Allison Singh | May 17, 2024
Why would a county trademark a slogan? Some have been asking that question since Nassau County filed a trademark application with the U.S. Patent & Trademark Office for “Nassau County: Golden Coast to Coast.” While the application process’ $5,000 price tag has...
INSIGHTS | By: Allison Singh | October 27, 2023
After years of watching “Shark Tank,” I’m taking a shot at sharkdom next week, as a judge for the Stony Brook University College of Business pitch-fest known as “WolfieTank.” Offering legal perspectives on big ideas is not as sexy as offering a wad of cash, but any...
INSIGHTS | By: Allison Singh | August 25, 2023
When consumers hear “counterfeiting,” they think of fake Rolex watches or Louis Vuitton handbags – not phony merlot. But sales of counterfeit wines and spirits skyrocketed during the COVID-19 pandemic and have not slowed since. It’s now estimated that 25 percent of...
INSIGHTS | By: Allison Singh | April 27, 2023
You read that right. While it is often a smart business move to protect a brand with a federal registration, that is not always the case. How do brand owners tell the difference? They can start by asking themselves the following questions. First, how important is...